Lead Routing (Weighted)

Distributing leads not just by 'round robin,' but by rep performance, territory value, or current quota attainment.

Understanding the Mechanics

Weighted routing optimizes revenue per lead. Instead of treating all reps as equal, it feeds the best leads to the closers who are most likely to win them.

Master the Terminology

Don't just learn the words. Build the machine that defines them.

PHASE_01

Audit

Map your sales flow

PHASE_02

Fix

Repair what's broken

PHASE_03

Install

Wire it together

Start Building