Conversion Rate

The percentage of users who move from one stage of the funnel to the next.

Category
Data
Term ID
conversion-rate
Related
4 Terms
Status
Defined
01 — The Deep Dive

Understanding the Mechanics

Conversion rate is the efficiency metric. Improving conversion from 1% to 2% doubles revenue without increasing traffic. It is the primary target of optimization efforts.

Related Concepts

Master the Terminology

Don't just learn the words. Build the machine that defines them.

PHASE_01

Audit

Map your sales flow

PHASE_02

Fix

Repair what's broken

PHASE_03

Install

Wire it together